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Books > Reference : Publishing and Books : Library Management :
Managing Corporate Media (Video Bookshelf)
Marlow, Eugene
Knowledge Industry Publications Inc.
Published:April 1, 1989
ISBN:0867292652
Format:Hardcover
Pages:198
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This updated and revised edition of Managing the corporate media center (pub date unstated) reviews the various tools available for corporate communications. Twelve chapters cover budgets, personnel and organization, computers, marketing the media production department, using external resources, contracts, copyrights and permissions, and working with executives, clients and experts. Annotation copyright Book News, Inc. Portland, Or.
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