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Books  >   Reference : General : 

The Responsive Public Library Collection: How to Develop and Market It

Baker, Sharon L.

Libraries Unlimited
Published:January 1, 1993

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Description: From Book News, Inc.
Explores theoretical fundamentals of collection development in public libraries, and how principles of marketing can be applied to such development. For a broad range of aspects, suggests questions and principles to consider when building a collection that will be responsive to the needs of current patrons and the community as a whole. Annotation copyright Book News, Inc. Portland, Or.

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